The missing piece isn't another strategy
It's the community that helps you keep growing
Guys, you probably don’t need another hack or strategy.
If you feel like something’s missing, you’re building alone, spreading yourself thin, or have felt discouraged for whatever reason, you probably don’t need to keep watching more YouTube videos.
At one point or another, I’ve related to feeling those ways and I had never really found a solution other than working more and hoping those feelings would go away. Eventually, I burnt out and stopped writing for a year. I didn’t feel like anything was working.
I think what would’ve helped me was to be in an online business community I could rely on. And now that I actually have one, the support is amazing from all of the founders and entrepreneurs I know.
Building a business is different when you emphasize relationship-building, even if you’re a one-man or one-woman team.
A lot of beginner entrepreneurs don’t have the instinct of engaging with other people. They think it’s doing it all alone. But in the beginning, you only have a limited amount of knowledge on what running a business even looks like. So it would be helpful to lean on a community in those cases that you have to solve something but don’t fully know how to.
Eventually, you learn how to build a business (community or no community).
However, no matter how advanced you get as an entrepreneur, building a community is still going to be top of mind. Because when you prioritize that, you can:
Get clear on who you want to help
Build relationships with like-minded people
Stay determined to build something strong
Understand you aren’t the only one struggling
Get guidance from people who are a couple of steps ahead
I’ve gotten so much relief after seeing these results in my life. I couldn’t believe I had put off building relationships, and getting those results just further reinforced the fact that building relationships is important.
Building a business online can feel cold sometimes despite it literally being a “serving people” type of thing. But when you have people in your corner, it feels less lonely. Even if you’re just connecting through a screen.
I want to cover three things with you in this article:
The main focuses for an entrepreneur
The value of community
How community relates to sales, products and services
By the way, grab the free networking guide at the end of this article.
Read the latest article below!
What are the main focuses for an entrepreneur?
Entrepreneurs focus on main things that “make them” entrepreneurs for a reason. They’re areas that you have to focus on if you want to keep a balanced life. Because when all your focus is going to building something, you want to make sure you carve out time for tending to other areas of your life. Focusing on the right things keeps you sharp and well-balanced.
The first important focus is faith: know that God has your back and wants you to win with all the desires He placed in your heart.
The second important focus is health: staying healthy is how you even have the strength and stamina to work on your business every single day.
The third important focus is wealth: working on and organizing your wealth is how you are able to invest back into your skills, business, and life overall.
The fourth important focus is community: being part of a strong community keeps you around people that hold you accountable. This is what we’ll focus on for the rest of the article.
The value of community
For the last year I’ve been really interested in learning more about how to curate a strong network of people. So I’ve been learning more about the inner dynamics of a strong community and how it would function overall.
It got me thinking that I should launch a private community for this newsletter. It launches October 1st, 2026. I’ll share more details down the road on how you can join the Pit Crew.
First of all, you build a strong community by networking (the network won’t just passively come to you). I talked about networking in detail in a recent article. Here it is:
Now that I think about it, I always knew that I wanted to be part of a strong community.
I just never knew how I could actually make that happen besides thinking it was just by posting content. I thought it would happen passively over time, but it didn’t happen that way. I would write, get some likes and that’s pretty much it.
Here’s what’s valuable about having a community as an entrepreneur:
Resources are shared
You have a support system
You get through challenges together
Someone always knows someone that can help you
You build relationships that last a lifetime
You learn valuable techniques or strategies others have
Opportunities to collaborate with other entrepreneurs start to happen
Let’s go deeper into each.
-Weekly discussions. Sometimes just talking with people who’re on the same path as you is enough to spark up ideas, resolve issues, and to be more proactive in your business. Since online business can be isolating, these conversations remind us that there’s other people in the same position as us.
-Sharing products and resources. If I’ve got something good that helped me, I want to share it with you. A community of people that share that same vision can turn into something huge, not just because you’re using the same resources but because those resources are used effectively between people who have similar goals. The end result could be building something really cool with someone else.
-A strong support system. If you have a community you could regularly reach out to that understands what you’re going through, that’s a huge advantage compared to the version of you with no community.
-Relationships that last a lifetime. Sometimes the relationships you build online can become friends that you eventually meet up with in real life. These relationships don’t just need to be about business, but instead they can turn into something more personal. Imagine having a group of not only peers but of friends that share the same goals as you when it comes to building a sustainable business.
-Learning techniques or strategies from others. If you have no idea how to build a landing page, you can reach out to your community and ask. If you don’t know how to create a website, you also have people to reach out to. If you’re wondering if you should use one strategy over another one, you’ve got people you can ask. You don’t always have to Google or YouTube everything when you’ve got real people in your circle that can lend a hand.
-Opportunities to collaborate. I’ve collaborated with people I’ve met online through lives and content. After establishing relationships with them, I’ve seen how every entrepreneur has a different angle when it comes to building and running their businesses. This can further inspire you to move forward while pursuing new ideas and angles.
You can have a solo business, but when you build with other people from different walks of life (but that share a similar goal as you) your eyes open up to new things you didn’t know of before.
A strong community can truly go a long way. When there’s a lot of minds that are working together for one common goal (e.g., building a business), there’s no limit to the amount of opportunities that can emerge. You can really do great things with someone else and create success that is way greater than what you would’ve ever thought alone.
The value of community is really one of those things that when you’re actually in it and part of a strong community, you’re able to see the benefits in real time. All you have to do is be intentional about creating a strong community (or joining one) and giving it a chance to see how really good it is.
How community relates to sales, products and services
Depending on what business you’re building, the things you have to do to build that business are each important in their own regard. Creating content is super important, but networking is just as important – if not, more.
To keep the business running though, 1) sales and 2) creating products or services are two super important things. So I want to talk about how having a strong community can help you with those.
Sales
You learn how to talk to people by talking to people in your community (without directly talking about sales).
You pick up specific sales tips from your community.
Other people in the community tell you what went right in their experience doing sales.
You become more resilient because you see that rejection and slow periods happen to everyone, not just you.
You get accountability from others encouraging you to go harder in sales.
You get feedback on your pitch, messaging and pricing before taking it to your clients or customers.
You hear stories about what worked, what didn’t and why.
Creating products or services
Other people share what’s worked for them and what hasn’t.
Products shared throughout the community can spark an idea of the things you can create yourself.
You connect with someone that shows you how to create a product or service.
You get feedback on your ideas before investing time into creating a product or choosing to offer a service.
You learn from examples of successful launches and launches that failed.
You get encouragement to launch or ship your first version instead of trying to perfect it.
You become aware of tools, templates and resources that make building products or services easier and faster.
If you’re looking for some sort of breakthrough or you want to see new changes in your business, you don’t have to reinvent the wheel. You should try out joining a community or creating a network of people who are supportive, share the same goals and who are a couple of steps ahead of you.
As promised, here’s the networking guide:
Help build the Pit Crew by filling out a 5-minute survey.
Launching October 1, 2026.
A community for people building online businesses, from complete beginners to experienced founders.
Click here for the survey.
Whoa man. The point you're raising concerning beginners not yet having the instincts to engage with others is so true. You don't know what you don't know. A good community fills those gaps way faster than yet another YouTube binge ever could. Thanks for writing this!